Apple ambitious plan for Newspaper subscriptions

According to a yesterday report in San Jose Mercury News, Apple will be launching an ambitious plan to sell newspaper subscriptions through the iTunes App Store, taking a 30 percent cut of subs and up to 40 percent of ad revenue

Many papers has already started dedicating iPad apps but most don’t fully utilize the multimedia capacity of the device. Well this could be a big hit with frequent travelers, who are rarely home to read their print copies of the papers anywayand want their news delivered to them immediately

Now the question is whether the use of iPad can revolutionize newspaper publishing the way it used the iPod to change the music industry?


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