Apple is under fire for its iPad 4G marketing in Australia because the new iPad is not compatible with 4G in Australia. Apple is facing legal action from a consumer watchdog group which claims the company’s advertising is misleading.
After a meeting with the Australian Competition and Consumer Commission (ACCC), Apple has agreed to modify its advertising in the country.
Apple will add a statement to its marketing materials that will clarify that the iPad is not compatible with Australia’s LTE and WiMAX networks. Its website and in-store signage will now say,
This product supports very fast cellular networks. It is not compatible with current Australian LTE networks and WiMAX networks.
For service from a wireless carrier, sign up for a simple, month-by-month plan on your iPad and cancel anytime without penalty.
Apple will also contact current iPad WiFi+4G owners and offer them a refund. Apple’s not delaying on this issue. It has already changed the wording on its website. It will change its in-store materials and contact iPad 4G customers by 5 April 2012.
Do you live in Australia? Did you feel cheated by Apple’s advertisement? Post your comments.