Apple Projected To Sell 48 Million iPads In 2012

iPad 2

Apple has already sold more than 40 million iPads since the introduction of the first iPad in 2010.

However, now it seems that the sales of iPad are expected to go strong and may be on pace to more than double that amount by the end of 2012.

Analyst Shaw Wu for Sterne Agee, a brokerage firm, has predicted that Apple is expected to sell at least 48 million iPads in 2012.

In a note to investors, Wu referred to this number as a “conservative estimate,” meaning that the sales of the tablet could easily surpass the 50 million mark and perhaps go even higher before 2012 is over.

The are many reasons for this theory. It has been speculated for a long time that Apple is preparing to launch the iPad 3, with a release date falling sometime between February 2012 and March 2012. Wu believes that the release of iPad 3 can substantiate Apple’s tablet from its competitors like Samsung’s Galaxy Tab and Amazon’s Kindle Fire.

“We believe this significant refresh will likely help drive higher iPad sales and help further differentiate from arguably the only real competitor in the market, Amazon’s Kindle Fire, and not to mention the myriad of Android offerings out there,” Wu wrote. “We are currently modeling 48 million iPad shipments for calendar 2012.”

Furthermore, there are rumors that Apple may retain the iPad 2 as part of a dual-pronged approach to cater to both the high-end and entry-level tablet markets. If the sales of iPad 2 start with a reduced price after iPad 3 is released, then the overall sales of iPad would higher than its competitor gadgets.

Source: iDownload Blog

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