Google Maps for iPhone is Now Serving Ads
Google has started serving ads through the Google Maps iPhone application, according to SEL.
The ads themselves look rather unobtrusive. When you perform a search, sponsored results are generated from your keywords. These results are denoted on the map by a different pin.
In list view the sponsored result is highlighted in yellow and clearly says sponsored link.
This change comes after a recent report that Apple purchased mapping company Placebase in order to possibly replace Google Maps on the iPhone.