The well-known Snapchat app today revealed a major addition of features leaving a large number of users in delight. They added one-to-one instant messaging and video calling. In order to start using these features a user can simply swipe to the right on one of their friends’s entries in the Snapchat inbox. When both the parties are online in the app at the same time, the app notifies them by animation a small button and thereafter they can begin with video chatting by tapping and holding the button.
Snapchat service caters to a total of 40 million users, last year they came into headlines when they rejected an acquisition bid of $3 billion.
The word ‘innovation’ gets overused a lot but this is one of those few real ones.