Last year Andy Miller, Apple’s previous Vice President (VP) of Mobile Advertising, left his position at Apple’s iAd team to become a partner at venture firm Highland Capital. The Cupertino, California-based company hired Todd Teresi from Adobe to replace Miller and fill in the position.
Apple Inc has appointed Adobe Systems Inc’s Todd Teresi to head its iAd mobile-advertising business.
Teresi is the former vice president of Adobe’s media solutions group. He was brought in to lead Apple’s mobile advertising platform. For those who are not aware of iAd, it only works on Apple devices.